SK Hynix Inc. Held ‘2016 SK Hynix Mobile Solution Day’ 2016.06.17
Seoul, June 17, 2016 – SK Hynix Inc. (or ‘the Company’, www.skhynix.com) announced it held ‘2016 SK Hynix Mobile Solution Day’ yesterday in Shenzhen, China. SK Hynix expects to have an advantage in a competitive mobile market by consolidating its status in China with strengthened strategic partnership with Chinese customers and partners.
The Company has hosted the Mobile Solution Day annually since 2014 and did the event for this year under the slogan of ‘Advance Beyond the Limits’. Over 400 people attended the event showing a great interest in mobile DRAM, NAND Flash solutions and CMOS Image Sensors of SK Hynix. Particularly, the Company’s large customers in China such as Huawei, Xiaomi, Lenovo and China Mobile, the world’s biggest telecommunication company attended. Plus, Qualcomm and Mediatek representing SoC(System-on-Chip) makers also joined.
Furthermore, rising stars in the industry such as Oppo and Vivo as well as the world’s fourth largest telecom operator China Unicom participated in the event, confirming remarkable attention to SK Hynix in China. The chipmakers such as Qualcomm, Mediatek and Spreadtrum stressed the importance of cooperation with SK Hynix in China while introducing their product roadmap.
SK Hynix added the Company made a great appeal to the participants with its product portfolio. The Company presented a lot of high performance solutions anticipated to be the main products henceforward. For DRAM, the Company unveiled 2Znm-based 6GB(Gigabytes) and 4GB LPDDR4(Low Power DDR4) and announced it will develop LPDDR4X solutions that have 20% of superiority in power efficiency to current LPDDR4 within the latter half.
For NAND Flash, SK Hynix indicated its 2nd generation 3D NAND-based 128/64/32GB mobile UFS(Universal Flash Storage) 2.1 solutions have been in process of customer qualification, moreover, 64/32/16/8GB automotive eMMC(embedded Multi Media Card) 5.1 samples had been sent to several clients. Besides, SK Hynix displayed CIS products from 5M to 13M pixels to meet with various customers’ demands. As a result, the Company strongly impressed its aim to elevate the reputation in the mobile market.
“China has grown up as the world’s biggest area of smartphone consumption and production and become a key country to the mobile eco system with its quantitative and qualitative development” said executive vice president Hyunjong Song, the Head of Global Sales & Marketing. “SK Hynix will reinforce its support of optimum mobile solutions to the customers and strategic partnership with the business partners” he added.
SK Hynix Inc.