Brand Identity

We Do Technology

SK hynix is ushering in a new future by leading the technology-based IT ecosystem.
With tenacious commitment and technological innovation, SK hynix is striving to make a future where all stakeholders and members of society enjoy shared growth.
By establishing a system of a new brand identity, SK hynix is aiming to become a maker of a better world at the core of advanced technology.


  • Purpose The mission of SK hynix

    Making a better world with all members of society by
    leading the tech-based IT ecosystem

  • Values The unique values upheld by
    all SK hynix members

    Advanced Tech.
    Prosperity Together

  • Drivers The reasons for which customers/
    society choose and support SK hynix

    Leading Technology
    Trusted Partnership
    Shared Social Value

Brand Identity

Technology Innovator for a Better World

Brand Slogan

We Do Technology SK hynix